Things Are Disappearing Because Millennials Just Don’t Want To Pay For Them Anymore
Corks Are for the Elderly
Our parents might have become quite good at opening bottles with a corkscrew, but millennials have grown up opening plastic bottle openers and screw caps. The cork has been a staple of the wine and champagne industry for some four centuries, but it has since been overtaken by plastic and aluminum.
According to several reports, cork manufacturers aren’t resting on their laurels and are mounting a campaign to woo back the younger crowd. Cork is believed to have been in use in the wine industry since the 17th century due to its sealing capabilities, a trait that is achieved through its unique cell structure.
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