Giddy Up, Partner! Rare Snapshots of Roy Rogers’ Cowboy Chronicles!
From Screen Legend to Restaurant Mogul
Roy’s business acumen extended far beyond toys and action figures; he also ventured into the restaurant industry. In 1968, he licensed his name to the Marriott Company, leading to the creation of Roy Rogers Restaurants. These eateries quickly sprang up across the Mid-Atlantic and Northeast regions.
Known for their Western-themed charm and hearty meals, the restaurants became a beloved part of the dining landscape. There are still 48 Roy Rogers Restaurant locations in the U.S., showcasing the enduring legacy of his entrepreneurial spirit and iconic brand.
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