Ridiculously Bold Vintage Car Ads That Seem Out Of This World
Exactly How Subaru’s Revolutionary Engine Technology A Triumph Over Luxury Car Titans
Subaru’s 2006 International Engine of the Year win was a game-changer. The Japanese automaker’s horizontally-opposed “boxer” engine beat luxury car titans BMW and Audi, proving that Subaru’s engine technology was unmatched.
As such, this Subaru’s marketing campaign emphasized the importance of internal beauty, and its engine technology was a prime example. It’s no surprise that their comeback was savage, and their competition was simply left in the dust.
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